About Max
Max Chew is a Level 3 certified personal trainer in Alton, specialising in muscle development, fat loss and nutritional guidance. Based at PureGym Alton, he helps people build the physique they actually want — serving Alton, Four Marks, Bordon and the surrounding Hampshire villages.
Twelve years of training taught me one thing: the people who get there are the ones who stop guessing.
Twelve years ago, fitness transformed Max — not just physically, but mentally. That transformation is the reason he coaches: to hand that same tool to other people, stripped of the noise, the guesswork and the gym-culture ego that puts beginners off in the first place.
Every plan Max builds is structured around the individual in front of him. That means your training, your nutrition, your recovery, and your life — all factored in, so adherence is high, progress is measurable, and the gym starts working for you instead of against you.